South Australian singer-songwriter, John Schumann, is best known, perhaps, for Vietnam veterans’ anthem, “I Was Only”. Among his many accolades, John Schumann is the recipient of the Order of Australia Medal and a Distinguished Alumnus Award from the Flinders University. A graduate of the Australian Institute of Company Directors, John is currently Chair of the Maxima Group. His strategic communications company consults to public and private sector organisations in the fields of marketing communications, media and issue management and strategic engagement. In recent years he has emerged as an effective and compelling communicator in the mental health space. John Schumann still lives in Adelaide. He has upset almost everyone in a position of importance both there and interstate. He claims not to care.